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the brief

Pacbrake, a performance automotive brand known for its suspension and exhaust braking systems, partnered with Arctic Leaf to modernize and scale their e-commerce experience on the Miva platform. Over several years, we overhauled their digital infrastructure, fixed revenue-killing UX issues, and built custom tools to support both B2B dealers and DTC customers. By tightening operations and fixing site problems, we helped Pacbrake balance their trusted reputation with the technical power to grow.

27%

Total Revenue Growth

performance highlights

  • 27% total revenue growth
  • 29% increase in average session revenue
  • 15% longer average session duration
  • 42% revenue growth from mobile users

29%

Increase in Average
Session Revenue

key points of work

  • Custom dealer portal built to support B2B orders and marketing resources
  • Mobile UX upgrades that fixed navigation and improved buying flows
  • U.S. and Canada split content system to handle region-specific pricing and rules
  • Buy Now Pay Later integration with Flexiti for Canadian shoppers
  • Deep inventory logic fixes with XoroSoft ERP syncs
  • Google Drive embed system to streamline content sharing

15%

Longer Average
Session Duration

how arctic leaf helped

We transformed Pacbrake’s e-commerce site into a faster, more reliable sales machine. Our team rebuilt the mobile UX to capture more buyers, cut out the bugs causing lost sales, and delivered custom solutions for their unique B2B and DTC model. Deep work on inventory systems, payment flexibility, and cross-border content helped Pacbrake scale without the tech friction that had slowed them down.

Platform and UX Optimization
Custom features like the dealer portal, mobile navigation fixes, and regional content updates helped Pacbrake clean up user flows and support more sales across channels.

Operational and Technical Fixes
Inventory logic, API syncs, and system bugs were fixed to reduce support tickets, speed up fulfillment, and keep revenue flowing without breakdowns.

Mobile and Conversion Upgrades
With mobile users delivering 42% more revenue post-fixes, our UX work paid off - smoother buying paths and faster pages helped convert more shoppers.

42%

Revenue Growth
From Mobile Users

results

Arctic Leaf’s partnership helped Pacbrake cut through platform limits and fix the tech headaches costing them sales. Revenue climbed 27%, mobile revenue jumped 42%, and user sessions got longer and more valuable. With custom tools, tighter operations, and a site built to handle both B2B and DTC growth, Pacbrake’s e-commerce engine is now built for scale.

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