Door County Coffee & Tea Co., a family-owned roastery in Wisconsin, partnered with Arctic Leaf to modernize their e-commerce store on BigCommerce. With a loyal customer base and seasonal spikes, they needed a site built for growth, supporting subscriptions, loyalty rewards, and scalable merchandising. Arctic Leaf stepped in to refine their UX, upgrade their tech stack, and support long-term performance gains across revenue, conversion, and customer loyalty.
We transformed Door County Coffee & Tea Co.’s BigCommerce store into a revenue engine by building smarter UX, stronger merchandising tools, and performance-focused features. The strategy supported growth, retention, and real business results.
Site UX and Subscription Optimization
Custom UX updates reduced friction and made subscriptions easier to manage. Cart logic upgrades helped avoid abandonment traps and increased average order value.
Loyalty, Reviews, and Merchandising Tools
Yotpo-powered reviews and loyalty programs strengthened customer retention. New BigCommerce page builder widgets gave their team full control over merchandise without code. Fast Simon search tools improved product discovery and lifted product views by 250%.
Performance and Platform Optimization
Ongoing site speed monitoring, checkout refinements, and smarter discount conditions helped reduce bounce rates by 18.5% and lift revenue per user by 10%. Loyalty features, upsells, and better analytics helped fuel continued growth.
Arctic Leaf’s work helped Door County Coffee & Tea Co. grow stronger across the board: revenue, user acquisition, and customer loyalty. Featured products saw a 65% revenue lift, while site-wide user growth surged 86.2%. Conversion gains showed up in reduced bounce rates and higher average revenue per user. By reworking the tech foundation and fine-tuning performance, we helped the brand scale its online business while keeping their signature Midwest charm front and centre.
Ready to make a move? Drop us your info and we’ll get right on it.
Arctic Leaf Inc. needs the contact information you provide to us to contact you about our products and services. You may unsubscribe from these communications at anytime. For information on how to unsubscribe, as well as our privacy practices and commitment to protecting your privacy, check out our Privacy Policy.
Your partner in superior digital solutions.
